Democratizing
institutional
intelligence.
For decades, rigorous competitive analysis has been the exclusive province of well-funded institutions. Research desks at hedge funds and investment banks had the analysts, the data, and the time to do it properly.
Moat IQ changes that. We built a system that synthesizes financials, filings, and competitive intelligence into the same caliber of analysis — and delivers it to anyone, in seconds, for $9.
Our Mission
“To give every investor — regardless of resources — access to the same quality of competitive analysis that the best institutions use to make their highest-conviction bets.”
What is an economic moat?
Warren Buffett coined the term “economic moat” to describe a company's structural competitive advantage — the durable edge that protects it from competitors and allows it to generate above-average returns on capital for years or decades.
A wide moat means the company has earned defensible territory. A narrow moat suggests some advantage but limited durability. No moat means any returns are temporary — commoditized away by competition.
Network Effects
Visa, Meta, LinkedInThe product becomes more valuable as more people use it.
Cost Advantages
Walmart, AmazonScale or process efficiency creates a durable price gap.
Switching Costs
Salesforce, Adobe, OracleCustomers are locked in by switching friction or risk.
Intangible Assets
Apple, Disney, PfizerBrands, patents, or regulatory licenses block competition.
How we think.
Clarity over complexity
Great investors make decisions from first principles. We strip away the noise so you can see what actually matters: the durability of the competitive advantage.
Evidence over narrative
Every rating is grounded in numbers, filings, and structural analysis — not management talking points or sell-side optimism. Wide moats are earned, not declared.
Access for everyone
Institutional research desks have always had the edge. We're leveling the field. A $9 report gives an individual investor the same analytical foundation as a hedge fund analyst.
Speed without sacrifice
Markets move fast. Insight shouldn't take days. We've built a system that synthesizes what used to take analysts hours — in under 60 seconds.
Get in touch.
Questions about a report, feedback, or partnership inquiries — we'd love to hear from you.